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    新聞宣傳和信息化建設的實施意見

    發布人: 發布時間:2017-6-16 14:07:29 瀏覽量:1623       返回上一頁

     

     


    黑對外經貿集辦字[2017]45號


                           
    關于進一步加強黑龍江省對外經貿集團
    新聞宣傳和信息化建設工作的實施意見

     

    所屬各企業、集團各部(室):
        為進一步健全完善黑龍江省對外經貿集團(以下簡稱“集團”)新聞宣傳和信息化建設工作機制,努力為集團改革發展穩定提供正確的輿論引導和良好的發展環境,結合集團實際情況,現就加強集團新聞宣傳和信息化建設工作提出如下實施意見。
    一、指導思想
        以科學發展觀為指導,堅持團結、鼓勁和正面宣傳為主的方針,服務改革發展穩定大局,做好對外新聞宣傳,及時準確向上級有關部門報送集團和各所屬企業良好的新聞信息,全面真實展示企業形象。同時做好對內信息化建設,加強網站建設工作,暢通信息交流,營造有利于企業發展的良好環境。
    二、工作任務
        集團及各所屬企業要明確新聞信息的主管領導、牽頭部門和工作人員,進一步建立并完善信息上報制度,提高新聞宣傳和信息化工作的主動性、針對性和實效性。宣傳貫徹省委、省政府、省國資委有關政治、經濟建設和發展的重大決策部署;圍繞企業中心工作開展新聞發布,增強透明度,對外提高企業的認知度和美譽度;報道企業經營改革發展等情況,對內提高員工的認同感和忠誠度,增強企業的凝聚力和向心力;加強企業內部信息化建設工作,做好企業內部網站建設和信息上報工作。
    三、工作措施
        有效調動集團及所屬企業的新聞宣傳資源,加強系統內部信息溝通交流,形成上下聯動、協調高效的新聞宣傳和信息化建設體系。
    (一)強化組織領導,完善責任明確、協調有序、保障有力的新聞宣傳工作體系
    1、提高新聞宣傳和信息化建設的認識。集團各部門和所屬企業主要負責人要樹立大局意識,充分認識企業新聞宣傳和信息化建設工作對樹立集團良好形象、有效開展交流合作、促進集團生產經營工作的重要意義和作用,把這一工作列入企業重要議事日程切實抓好。
    2、加強新聞宣傳和信息化建設工作的組織領導。集團新聞宣傳和信息化建設工作在集團黨委的統一領導下展開。具體工作由總經理主管,首席新聞發言人分管,辦公室牽頭主抓,負責集團及各所企業新聞宣傳工作的組織、協調以及各種新聞信息的收集、上報,同時將相關重要的內容在集團網站上的報道。
    3、加強新聞發布機構和信息化宣傳隊伍建設。集團新聞發布機構為集團辦公室,負責配合集團首席新聞發言人做好新聞發布的策劃、組織、稿件起草等基礎性工作;負責集團日常的輿情和各種信息的收集整理、分析研判;負責網站的建設維護和信息刊載等工作。同時加大對新聞宣傳隊伍的建設和培訓力度,不斷優化宣傳隊伍的素質、能力和結構。集團各部門和各所屬企業要明確新聞宣傳和信息化建設工作的負責領導和聯系人(可由一人兼任)。
    (二)建立工作機制,集團上下信息充分溝通,形成良性互動的工作格局
    1、建立企業新聞發布制度。集團及所屬企業新聞宣傳和新聞發布工作要逐步建立健全新聞發布制度,要將企業新聞發布工作納入制度化、規范化軌道。集團公司設立新聞發言人,各權屬企業也要加強領導,落實責任、確保機構設置、人員配備、裝備保障、工作經費等納入企業的編制和預算。
    2、實施重大新聞宣傳預案制和報備制。對政策性強、影響面大等重大新聞題材,涉及本企業重大活動、重大突發事件的宣傳報道,各企業要按照統一的宣傳口徑,有序地實施宣傳的原則,提前精心謀劃,制定宣傳預案,并上報集團辦公室,由辦公室上報集團審查認可后組織實施。
    3、建立內部信息上報制度。要通過網站信息、簡報、宣傳欄等形式,進一步加強企業宣傳工作。集團各部門和各所屬企業要主動報送重要工作信息,主動配合集團信息化建設工作,重大經營、改革、項目進展等情況要及時上報集團,每個月至少報送1條工作信息(可附相關圖片),要確保報送信息的質量。集團將在年中和年底對各部門、各企業信息報送情況進行總結并通報。
    為切實將信息化建設工作落到實處,集團各部門和各所屬企業要明確該項工作的負責人。請集團各部門和各企業于6月20日前,將負責新聞宣傳和信息化工作的負責領導和聯系人的姓名、職務、性別、辦公電話、手機等內容上報集團辦公室。電話:55649159;傳真:55649115。

                                                                         2017年6月12日

                                     黑龍江省對外經貿集團有限責任公司辦公室      2017年6月13日印發

     

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